Privacy Policy

Privacy Policy

Datenschutzerklärung

1. Information about the collection of personal data and contact details of the person responsible

2. Data collection when visiting our website

3. Cookies

4. Data processing for order processing

5. Data processing when opening a customer account and for the execution of the contract

6. contact

7. comments are

8. Use of your data for direct mail

9. Use of Social Media: Social Plugins

10. Use of Social Media: Video

11. Retargeting / Remarketing / Referral Advertising

12. Rights of the person concerned

13. Duration of storage of personal data

1. Information about the collection of personal data and contact details of the person responsible

1.1 Thank you for visiting our website. Below we would like to inform you about the handling of your personal data when using our website. Personal data is basically all data that allows you to be personally identified.

1.2 responsible for the processing of data on our website within the meaning of the General Data Protection Regulation (DSGVO) is:

Maximilian Gerstenmeyer
Baumgartenstraße 16
76889 Pleisweiler
Germany

Tel.:0171/6578117
E-Mail: post@maxmellow-apparel.com.

1.3 To protect the security of your data during transmission, we use state-of-the-art encryption techniques (such as SSL or TSL) over HTTPS.

2. Data collection when visiting our website

Every time our website is accessed, our system automatically collects data and information that your browser transmits to our server (so-called "server log files"). The following, for us technically required data are collected:

* Our visited website
* Date and time at the time of access
* Amount of data sent in bytes
* Source / reference from which you came to the site
* Used operating system
* Browser used
* IP address used (if applicable: in anonymised formThe legal basis for processing is Art. 6 para. 1 lit. f DSGVO due to our legitimate interest in improving the stability and maintenance of the functionality of our website The temporary storage of the IP address by the system is necessary to allow delivery of the website to the user's computer by retaining the IP address of the user for the duration of the session.

We reserve the right to retrospectively check the server logfiles should concrete evidence point to unlawful use. The data will be deleted as soon as it is no longer necessary to achieve the purpose of its collection. In the case of collecting the data for providing the website, this is the case when the respective session is completed.

In the case of storing the data in log files, this is the case after no more than seven days. An additional storage is possible. In this case, the IP addresses of the users are deleted or alienated, so that an assignment of the calling client is no longer possible. The collection of the data for the provision of the website and the storage of the data in log files is essential for the operation of the website. There is consequently no contradiction on the part of the user.

3. Cookies

Our website uses cookies.

Cookies are text files that are stored on the user's device. When a user visits a website, a cookie may be stored on the user's operating system. Some features of our website can not be offered without the use of cookies. This requires that the browser be recognized even after a page break. The user data collected by technically necessary cookies will not be used to create user profiles. In the above-mentioned purposes, our legitimate interest lies in the processing of personal data according to Art. 6 para. 1 lit. f) GDPR.

In addition, our website uses cookies that allow an analysis of the surfing behavior of users (so-called third party cookies). Further information on scope, purpose, legal basis and possibilities of objection can be found in the respective sections of the relevant chapter of this privacy policy.

As a user, you have full control over the use of cookies. By changing the settings in your internet browser, you can deactivate, restrict or delete the transmission of cookies. If you disable cookies for our website, it may not be possible to fully use all features of the website. You can prevent the transmission of Flash cookies by changing the setting of the Flash Player.

You can find help for the settings in the respective help menu of your browser under the following links:

Internet Explorer: http://windows.microsoft.com/en-US/windows-vista/Block-or-allow-cookies

Firefox: https://support.mozilla.org/en/kb/cookies-allow-and-dispose

Chrome: http://support.google.com/chrome/bin/answer.py?hl=en&hlrm=en&answer=95647

Safari: https://support.apple.com/kb/ph21411?locale=en_US

Opera: http://help.opera.com/Windows/10.20/de/cookies.html

Some of the cookies used here are deleted after closing your browser (so-called session cookies). Other cookies remain on your device and allow us or our third party cookies company to recognize your browser the next time you visit (persistent cookies). If cookies are set, they collect and process specific user information, such as browser and location data as well as IP address values, to an individual extent. Persistent cookies are automatically deleted after a specified period, which may differ depending on the cookie.


4. Data processing for order processing

4.1 If you want to order in our webshop, it is necessary for the conclusion of the contract that you provide your personal data, which we need for the processing of your order. We process the data provided by you to process your order.

Partly, we work with external service providers to handle your order. For this we have to pass on the necessary personal data.

If we commission transport companies with the delivery of your goods, we will pass on your data required for the delivery of the goods to the respective transport company. For the processing of the payments, we will pass on your data to the commissioned bank as necessary. If we use payment service providers, you will also be informed about this below.

The legal basis for the transfer of your data is Art. 6 para. 1 lit. b DSGVO.

4.2 Use of payment service providers

- Paypal

If you choose the payment method PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "payment by installments" via PayPal the payment is handled by PayPal (Europe) Sarl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter called "PayPal").

We provide your personal data in accordance with Art. 6 para. 1 lit. b DSGVO in the context of the need for PayPal. PayPal reserves itself for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment" via PayPal the execution of a credit check.

If necessary, your payment data will be processed in accordance with Art. 6 para. 1 lit. f DSGVO has been passed on to credit agencies on the basis of legitimate interest of PayPal in determining its solvency. The result of the credit check on the statistical probability of default is used by PayPal for the purpose of deciding on the provision of the respective payment method.

The credit information can contain probability values ​​(so-called score values). Insofar as score values ​​are included in the results of the credit rating, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of score values ​​includes, but is not limited to, address data.

Which other data is collected by PayPal, results from the respective privacy policy of PayPal. This can be found at: https://www.paypal.com/en/webapps/mpp/ua/privacy-full

You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may continue to be entitled to process your personal data if this is necessary for the contractual payment process.

5. Data processing when opening a customer account and for the execution of the contract

If you open a customer account with us, according to Art. 6 para. 1 lit. b DGSVO collected and processed personal data. The scope of the data can be seen from the input form. The data you enter will be stored and used by us for the purpose of processing the contract.

You can delete your customer account at any time. This can be done by a message to the address of the person in charge or, if offered, directly in the customer account. In this case, we will also block your data with regard to tax and commercial retention periods and delete them after expiration of these periods. This can only be opposed to your consent to permanent storage or a legally permitted further use of data on our part.

6. contact

If you contact us via the contact form, the data entered in the input mask will be transmitted to us and saved. The collected data can be found in the respective input mask. When contacting us by e-mail, only the data entered by you will be transmitted to us.

The data will be used solely to process the conversation and your request. Legal basis for the processing of the data is in the presence of the consent of the user Art. 6 para. 1 lit. a) GDPR. The legal basis for the processing of the data transmitted in the course of sending an e-mail is Art. 6 para. 1 lit. f) GDPR. If the e-mail contact aims to conclude a contract, then additional legal basis for processing is Art. 6 para. 1 lit. b) GDPR. The data will be deleted as soon as they are no longer necessary for the achievement of the purpose of their collection and if no statutory storage requirements are in conflict. For the personal data from the input form of the contact form and those sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation ends when it can be inferred from the circumstances that the matter in question has been finally clarified. The user has the opportunity to revoke his consent to the processing of personal data at any time. If the user contacts us by e-mail, he may object to the storage of his personal data at any time. In such a case, the conversation can not continue.

7. comments are

If you use the comment function of our website, in addition to your commentary content, information on the time of writing the commentary as well as the commentary name you have chosen will be saved and published on the website. In addition, your IP address will be logged and saved.

Legal bases for the storage of your data are the Art. 6 para. 1 lit.b and f DSGVO. The storage of the IP address is made for security reasons and in the event that the data subject violates the rights of third parties or publishes unlawful contents by means of a submitted comment. Your e-mail address will be needed to contact you if a third party objects to your published content as unlawful. We reserve the right to delete comments if they are objected to by third parties as unlawful.

8. Use of your data for direct mail

8.1 Newsletter

On our website you can subscribe to a free newsletter. At the registration for the newsletter, the data from the input mask are transmitted to us. Required field is only your email address. If you make further voluntary submissions, they will only be used for personal address.

Legal basis for processing your data after subscribing to the newsletter is in the presence of the consent of the user Art. 6 para. 1 lit. a GDPR. We collect these by submitting a confirmation email after registering for the newsletter, which contains a confirmation link. If you click on this link, you also consent to the receipt of the newsletter.

When sending the registration to the newsletter, we store your IP address as well as the date and time of registration. This storage is used to track a possible misuse of your e-mail address.

We use the data collected by us when registering for the newsletter exclusively for the purpose of sending out the newsletter.

Subscription to the newsletter may be terminated by you at any time. For this purpose, there is a corresponding link in each newsletter. This also allows a revocation of the consent of the storage of the personal data collected during the registration process.

8.2 Newsletter for existing customers

If you purchase goods or services on our website and deposit your e-mail address here, this can subsequently be used by us for sending a newsletter. In such a case, the newsletter will only send direct mail for your own similar goods or services.

The legal basis for sending the newsletter as a result of the sale of goods or services is § 7 para. 3 UWG and Art. 6 para. 1 lit. f DSGVO. The data processing takes place solely on the basis of our legitimate interest in personalized direct mail.

If you have already objected to the use of your email address for the purpose of direct mail, you will not receive this newsletter. However, you also have the option of objecting to the use of your e-mail address later and at any time for the purpose stated here. Advertising purposes at any time with effect for the future by a message to the beginning mentioned After receipt of your opposition, the use of your email address for advertising purposes will be stopped immediately.

8.3 advertising by letter

If you have left us your first name and surname, your postal address and possibly other personal data due to an order, we reserve the right to safeguard our legitimate interest in personalized direct mail according to Art. 6 para. 1 lit. f DSGVO to save this data and send you our offers by mail.

You can object to the storage and use of your data for this purpose at any time by a message to the person in charge.

9. Use of Social Media: Social Plugins

Facebook as a standard plugin

We use our website social plugins ("plugins") of the social network Facebook uses (Facebook Inc., 1 Hacker Way, Menlo Park, CA94025, USA) (hereinafter referred to as "Facebook").

You usually recognize the plugins by the Facebook logo, usually a white "f" on a blue background. Other features of the Facebook plug-in can be viewed here:

https://developers.facebook.com/docs/plugins

When calling one of our websites, in which such a plugin is involved, your browser establishes a direct connection to the servers of Facebook and transmitted Facebook transmits the content of the plugin directly to your browser, even if you do not have a Facebook profile or not are logged in to Facebook. This information (including your IP address) is transmitted from your browser directly to a Facebook server in the USA and stored there.

If you are logged in to Facebook at the relevant time, Facebook can immediately assign your visit to our website to your Facebook profile. If you interact with a plugin (eg click on the "like" / "like" button or comment on something) this information will also be transmitted directly to a Facebook server and stored there. The actions can be published on your Facebook profile and displayed to your Facebook friends.

Our legitimate interest is the display of personalized advertising and the full financial potential of our website. Legal basis is Art. 6 para. 1 lit. f DSGVO.

The legitimate interest of Facebook lies in the display of personalized advertising needs-based design of the service. Legal basis is Art. 6 para. 1 lit. f DSGVO.

If you do not wish to assign the data collected via our website to your Facebook profile, you must log out of Facebook before visiting our website. You can also prevent the loading of Facebook plugins with add-ons for your browser, eg with the script blocker "NoScript" (http://noscript.net/).

US-based Facebook Inc. is certified to the US Privacy Shield, which ensures compliance with the level of data protection in the EU.

Further information can be found in the privacy policy of Facebook:

http://www.facebook.com/policy.php

10. Use of Social Media: Video

Using Youtube videos

On this website, we use the Youtube Embedding feature to view and play videos from "Youtube", which belongs to Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Here we use the extended data protection mode, according to the provider information storage of user information only when playing the / the video in motion. When you start playing embedded Youtube videos, the Youtube provider uses cookies to collect information about your user behavior. According to "Youtube", these include, among other things, to capture video statistics, to improve user-friendliness and to prevent abusive practices. If you are logged in to Google, your data will be assigned directly to your account.

If you do not wish to be associated with your profile on YouTube, you must log out before activating the button. Google stores your data (even for non-logged-in users) as usage profiles and evaluates them. Such an evaluation takes place in particular according to Art. 6 para. 1 lit.f DSGVO on the basis of the legitimate interests of Google in the display of personalized advertising, market research and / or custom design of a website, as well as our legitimate interest in the inclusion of the video in accordance with Art 6 para. 1 lit. f DSGVO in the evaluation of user behavior, design of our website according to the user interest and the exhaustion of the financial potential of our website.

You have a right to object to the creation of these user profiles, and you must contact YouTube to exercise it. Regardless of any playback of the embedded video, every time you visit this website, it will connect to the Google Network "DoubleClick", which may trigger further data processing without our having any influence.

It may also involve a transmission of data to the servers of Google LLC. come in the US. In the event of the transfer of personal data to Google LLC based in the US, Google LLC has been certified for the US Privacy Shield, which ensures compliance with the data protection level in the EU. Further information on the privacy of "YouTube" can be found in the provider's privacy policy at: https://www.google.com/intl/en/policies/privacyOpt-out possible under:

https://adssettings.google.com/authenticated.

11. Retargeting / Remarketing / Referral Advertising

11.1 Facebook Custom Audience about the pixel process

On this website we use the "Facebook Pixel" of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook") .With explicit consent, this may track the behavior of users after they have been posted have seen or clicked on a Facebook ad. The purpose of this process is to evaluate the effectiveness of Facebook advertisements for statistical and market research purposes and may help to optimize future advertising efforts. The data collected is anonymous to us, so we can not draw any conclusions about the identity of the users. However, data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Usage Guideline (https://www.facebook.com/about/privacy/).

You can enable Facebook and its affiliates to show ads on and off Facebook. For these purposes, a cookie can be stored on your device. These processing operations are carried out exclusively upon granting the express consent in accordance with Art. 6 para. 1 lit. a GDPR. A consent in the use of the Facebook pixel may only be declared by users who are older than 13 years old. If you are younger, we ask that you ask your guardians for permission. US-based Facebook Inc. is certified under the US Privacy Shield, which ensures compliance with EU data protection standards. You can disable the use of cookies on your computer by selecting the appropriate browser settings. However, this may mean that some functions on our website can no longer be fully used. You may also disable the use of third party cookies such as Facebook on the Digital Advertising Alliance website: http://www.aboutads.info/choices/

11.2 Google AdWords Remarketing

Our site uses the features of Google Ads (formerly "Google AdWords") remarketing to advertise this site on Google's search results, as well as third-party sites, and is hosted by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (hereafter referred to as "Google"), for this purpose, Google sets a cookie in the browser of your device, which automatically uses a pseudonymous cookie ID and based on the pages you visit to promote interest-based advertising and, as a rule, 30 The processing is based on our legitimate interest in the optimal marketing of our website and the exhaustion of the financial potential of our website.The legal basis is Art. 6 para. 1 lit. f DSGVO.

Any further processing will only take place if you have agreed with Google that your Internet and App Browsing history will be linked to your Google Account by Google and information from your Google Account will be used to personalize your ads on the web consider. In this case, when you log in to Google during the page visit of our website, Google will use your data with Google Analytics data to create and define audience lists for cross-device remarketing. To do this, Google will temporarily associate your personal information with Google Analytics data to create audiences.

You can permanently disable the setting of cookie cookies by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/

Alternatively, you can visit the Digital Advertising Alliance at www.aboutads.info to find out about setting cookies and how to make settings. Finally, you can set your browser so that you are informed about the setting of cookies and individually decide on their acceptance or exclude the acceptance of cookies for specific cases or in general. Failure to accept cookies may limit the functionality of our website.

In the case of data transfer to Google LLC based in the United States, Google LLC is certified to the us privacy protection agreement "Privacy Shield", which ensures compliance with the applicable data protection level in the EU.

Privacy Policy Regarding Advertising and Google:

https://policies.google.com/technologies/ads?hl=de

12. Rights of the person concerned

12.1 The applicable data protection law grants you comprehensive data protection rights (information and intervention rights) to the person responsible regarding the processing of your personal data, which we inform you about below:

- Right to information in accordance with Art. 15 DSGVO:

You may ask the person in charge to confirm that personal data concerning you is being processed by the person responsible. In addition, you have a right to information about purpose, the categories of personal data, the recipients, the planned duration of storage and the existence of other rights such as rectification of data or the existence of a right of appeal to a regulatory authority, the source of your data, if these were not collected by us, the existence of automated decision-making, including profiling and possibly meaningful information about the logic involved and the scope and intended impact of such processing, as well as your right to receive any warranties under Art. 46 DSGVO Forwarding your data to third countries;

- Right to a correction under Article 16 DSGVO:

You have the right to immediate correction of incorrect data concerning you and / or completion of your incomplete data stored by us; the correction or completion must be made immediately.

- Right to restriction of processing according to Art. 18 DSGVO:

You have the right to request that your personal data be restricted as long as the accuracy of your data is disputed, if you refuse to delete your data for improper processing and instead request that your data be restricted when you process your information require us to assert, exercise or defend legal claims after we no longer require such data for purposes of our purpose or if you have filed an objection based on your particular situation, as long as it is not certain that our legitimate reasons prevail;

If the processing of personal data concerning you has been restricted, this data may only be used with your consent or for the purpose of asserting, exercising or defending legal claims or protecting the rights of another natural or legal person or for reasons of important public interest Union or a Member State. If the restriction on processing has been restricted, you will be notified by the person responsible before the restriction is lifted.

- Right to cancellation according to Art. 17 DSGVO:

You have the right to the immediate deletion of your personal data as the requirements of Art. 17 para. 1 DSGVO are met. However, this right of cancellation applies in particular, but not limited to, the processing necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, pursue or defend rights;

- Right to information in accordance with Art. 19 DSGVO:

If you have exercised your right to rectify, erase or limit processing, the controller is required to notify all recipients to whom your personal information has been disclosed this rectification or deletion of the data or limitation of processing, unless this is impossible or disproportionate Effort is connected. You also have the right to be informed about these recipients.

- Right to data portability according to Art. 20 DSGVO:

You have the right to receive your personal data communicated to us in a structured, common and machine-readable format or to request the transmission to another person responsible, as far as this is technically possible;

- Right of revocation according to Art. 7 Abs. 3 DSGVO:

You have the right at any time against the processing of personal data concerning you, which pursuant to Art. 6 para. 1 lit. e) or f) GDPR, objection is lodged; this also applies to profiling based on these provisions.

You also have the right to revoke your data protection declaration of consent at any time with effect for the future. The revocation of consent does not affect the legality of the processing carried out on the basis of the consent until the revocation.

- Right to a complaint under Article 77 DSGVO:

Without prejudice to any other administrative or judicial remedy, you shall have the right to lodge a complaint with a supervisory authority, in particular in the Member State of its residence, place of work or place of alleged infringement, if you believe that the processing of personal data concerning you is against the DSGVO violates.

12.2 right of objection

You have the right to object to the processing of your data at any time with effect for the future, if we process your data due to our overriding legitimate interest after a balance of interests.

If you make use of this right of objection, we will terminate the processing of your data unless it is demonstrable that there are overriding compelling legitimate reasons for the termination or if further processing serves to exercise or defend legal claims.

13. Duration of storage of personal data

The duration of the storage of personal data depends on statutory retention periods. After their expiry, we routinely delete the data if it is no longer required to complete or initiate a contract and / or if there is no legitimate interest in the re-storage.

Facebook Pixel opt-out

You can find the link to the opt-out of Facebook pixel usage on the imprint page

Information about data processing in connection with Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Ireland Limited. If the person responsible for data processing on this website is located outside the European Economic Area or Switzerland, then Google Analytics will be processed by Google LLC. Google LLC and Google Ireland Limited are hereinafter referred to as "Google."

Google Analytics uses so-called "cookies", text files that are stored on the computer of the site visitor and allow an analysis of the use of the website by the site visitor. The information generated by the cookie about the use of this website by the site visitor (including the shortened IP address) are usually transmitted to a Google server and stored there.

Google Analytics is used exclusively with the extension "_anonymizeIp ()" on this website. This extension ensures anonymization of the IP address by shortening and excludes a direct personal reference. The extension truncates Google's IP address within member states of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. The IP address transmitted by Google Analytics within the context of Google Analytics will not be merged with other data provided by Google.

On behalf of the site operator, Google will use the resulting information to evaluate the use of the website, to compile reports on website activity and to provide the website operator with additional services related to website activity and internet usage (Art. 6 para. 1 lit. f DSGVO). The legitimate interest in data processing lies in the optimization of this website, the analysis of the use of the website and the adaptation of the content. The interests of the users are adequately protected by the pseudonymization.

Google LLC. is certified according to the so-called Privacy Shield (list entry here) and guarantees an appropriate level of data protection on this basis. The data sent and linked to cookies, user IDs (eg user ID) or advertising IDs will be automatically deleted after 50 months. The deletion of data whose retention period has been reached is done automatically once a month.

Capturing by Google Analytics can be prevented by the site visitor adjusting the cookie settings for this site. In addition, the collection and storage of the IP address and the data generated by cookies may be objected to at any time with future effect. The corresponding browser plugin can be downloaded and installed at the following link: https://tools.google.com/dlpage/gaoptout.

The site visitor can prevent the collection by Google Analytics on this website by clicking on the following link. An opt-out cookie is set which prevents the future collection of data when visiting this website.

For more information about Google's data usage, hiring and disagreement options, please refer to Google's Privacy Policy (https://policies.google.com/privacy) and Google's Ads Ads Settings (https: // adssettings. google.com/authenticated).

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